Back-to-school at church: 8 ways to engage families after summer break

July 30, 2025

Did you know that the back-to-school season can be a great opportunity for church growth and outreach? 

During summer vacation, church attendance slumps nationwide as families travel often and take a break from their regular family rhythms. But as the school year begins and routines start to normalize, the back-to-school season offers amazing opportunities for churches to reengage families—providing community, consistency, and purpose!

If you’re looking for ways to reconnect with families after a long summer break, you’re in the right place! Here are eight ways your church can engage families, new visitors, and members to help families get involved at church in meaningful ways after the summer break.

By being intentional and planning ahead, your church can turn back-to-school into back-to-church! 

1. Host a “Back to Church Sunday” event

If you’re looking for back-to-school bash ideas for church to help families get into the rhythm of going back to church, kickstart your efforts by participating in National Back to Church Sunday 2025 on September 21!

This amazing day is designed with outreach in mind, helping your church promote your Sunday service and reach as many souls as possible in your community. Since its inception in 2009, over 40,000 churches have participated. And while the event is ideally for the third Sunday of September, your church is free to host your event on the Sunday that works best for you.

2. Engage in back-to-school outreach ministries

Back-to-school is a great time for outreach ministries. After summer vacation, families and individuals return to the rhythm of weekly schedules—making it the perfect opportunity to reconnect and meet real needs in your community. 

Consider organizing school supply drives, partnering with local schools, offering prayer and encouragement for students and educators, or ministering to college students. You can check out all of our back-to-school outreach ideas here

By meeting real needs in your community, you’ll not only bless your members and visitors, but you’ll also create natural incentives for people to visit your church and get involved.

3. Kick off fall small groups

Back-to-school season creates a great momentum boost for small group signups. During your Sunday service or event, highlight group options that meet different needs—like small groups for couples, young adults, parents, or new believers. Make it easy for people to sign up with clear next steps, whether that’s visiting a table in the lobby, finding and joining small groups online, or signing up online.

When people find community through small groups, they’re far more likely to stay connected and involved all year long.

4. Start a new sermon series

Launching a fresh sermon series is a great way to reengage your congregation and capture the attention of new guests. 

Choose a theme that’s welcoming and relevant to both regular attendees and first-time visitors. Topics like hope, belonging, purpose, or navigating life’s challenges are often powerful for reconnecting with those who’ve been away or are new to faith. Pair your sermon series with strong visuals, social media promotion, and text messaging campaigns to build anticipation and encourage attendance.

A compelling series gives people a reason to come back week after week. Plus, it’s a great way to align other ministries—like small groups or kids’ programs—around a common theme.

5. Follow up with a next steps class

Back-to-school is an ideal time to invite guests and returning attendees to get plugged in, and one of the best ways to do that is by offering a clear and engaging next steps or a membership church class. This class helps people learn more about your church, explore their faith journey, and find their place in your community.

Offering a next steps class helps turn one-time visitors into fully engaged members. It creates a natural follow-up path and shows people that there’s room for them to belong, grow, and make a difference.

6. Update your church website, app & social media 

As you prepare for back-to-school and the fall season, your digital presence is one of your most important outreach tools. Many people will visit your church’s website or social media before they ever step through your doors—so make sure what they find is clear, welcoming, and up to date.

Start by updating your church website and mobile app with current service times, small group sign-ups, and any fall ministries launching soon. Make it easy for new visitors to find what they need—especially info like location, what to expect, kids’ programs, and how to get connected.

On social media, use eye-catching graphics, video clips, and personal stories to invite people in and build excitement. Promote your sermon series, highlight volunteer opportunities, and share behind-the-scenes moments to show the life of your church.

A strong online presence can help bridge the gap between summer and fall and make it easier for people to say “yes” to coming back to church!

7. Prepare greeters & ushers

First impressions matter—and your greeters and ushers play a crucial role in making guests feel seen, welcomed, and valued from the moment they arrive. As families come back to church during the back-to-school season, take time to train and empower your hospitality team to create a warm and inviting atmosphere for everyone who walks through your doors.

Make sure your team is ready to greet with genuine smiles, offer clear directions, and assist newcomers in finding parking, kids’ check-in, restrooms, and seats. Provide simple talking points so they feel confident answering common questions and extending personal invitations to next steps or upcoming events.

Consider adding a few extra touches, like welcome signs, coffee stations, or small gift bags for first-time guests. A prepared and enthusiastic hospitality team can turn the back-to-school attendance boost into the beginning of lasting connections.

8. Meet your community’s needs & concerns

As a pastor or church leader, are you familiar with the daily lives and struggles of your congregation and community? During this back-to-school season of life transitions, it’s important to find out. 

When church leaders and pastors minister to your members, visitors, and surrounding community, they can take note of the problems, questions, and life circumstances people are facing. Consider: 

  • Is there a common theme or overlapping issue? 
  • What concerns people the most right now?
  • What doubts, fears, or struggles are people facing? 
  • How can your church meet their needs to provide answers, solutions, healing, & hope? 

By knowing your congregation and community intimately, you can use your findings to inform your back-to-school outreach efforts, such as the sermon series, a back-to-school backpack program, opening a food pantry, or hosting a parent seminar on cultural issues. 

By staying in touch with your congregation and community’s lives, concerns, and needs, you can remain relevant, helpful, and offer healing to your visitors and members during the back-to-school season.

Back-to-school outreach makes a difference

As summer comes to a close and families return to familiar routines, churches have a unique opportunity to engage their communities in meaningful ways. With intentional planning, welcoming environments, and a heart for outreach, your church can turn the momentum of the back-to-school season into lasting spiritual renewal. 

Whether it’s through updated digital tools, community outreach, new sermon series, or deeper discipleship opportunities, you have everything you need to invite people back—not just to church, but to the hope, purpose, and belonging that can only be found in Christ-centered communities. Let’s make this fall count.

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Author

Lyndsi Bigbee, Marketing Copywriter

Lyndsi is a lover of words, books, and poetry, and is passionate about the local church. Originally from Nashville, she has served in Methodist, Presbyterian, and nondenominational churches across the U.S. and loves to use her experience to help churches through her work at Subsplash. Lyndsi received her M.A. from Asbury Theological Seminary and is deeply committed to the local church’s role in transforming hearts and lives.

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